Tuesday, March 22, 2011

LA last week...Dallas here we come!

Waldorf Dress

F.I.G. Fashion Industry Gallery Show!
Paula in booth at SELECTS- L.A. Market
Victoria & Paula @ Villa Blanca
Me & Jodi @ Villa Blanca

Well it's official...I live out of a suitcase or at least this month I am. The L.A. show was great for by SMITH. I am so glad I decided to show in L.A. for West Coast exposure and sales. We opened numerous new accounts and saw some of our current accounts there as well.

When we were in L.A. we all stayed with my friend Jodi from Atlanta. Jodi and I moved away from Atlanta at the same time- she went West as I headed North. She was a wonderful hostess and it was great to see her and her new home. While we were in L.A. we went to Villa Blanca in Beverly Hills...which was AMAZING food and atmosphere!
And if it sounds familiar to my Beverly Hills Housewives followers that is because it is the restaurant owned by Beverly Hills Housewife, Lisa Vanderpump-Todd.

I can't wait to go back for another show in California- where the weather is nice and the people are all so happy. I enjoyed being around a more tranquil environment for a few days until I was creeping through airport security on the way back, as my flight was boarding. This was when I realized it was time to go back to New York...where people run, rush, and move quickly for no reason half the time. I enjoy that more...at least I know if I get caught up in the crowd I will make it most places in a timely fashion to say the least. So anyway L.A. was fab-u-lous!

Tomorrow I am headed to Dallas to participate in The F.I.G. Trade Show for the first time. I am so ready to show this collection in Dallas and think it will be a great market for by SMITH. The show is Thursday-Saturday from 9am-6pm so that is where I will be for the rest of the week/weekend. More updates from the show afterwards!

Next week we will be headed to Atlanta for our last Fall 2011 Show so yes I will keep my bags packed and head to GA next week.

Be on the look out for the second shipment of by SMITH Spring- it all went out to stores last week. You will start to see more of our Spring separates hitting stores like our Gramercy Blouse, Harlem Top, and of course The Soho Shorts I keep talking about. Go get some before they are gone! Monkees of The Village (Winston Salem), Lulie's on Cahaba (Mountain Brook Village), Isabella (Memphis), Cottage Chic (Charlotte) and many more of our stores have Soho Shorts! The Waldorf Dress also hit stores this month which is the perfect dress for Easter, weddings, or engagement parties. The Waldorf Dress has an elegant tea party chic flare to it which is a piece that every southern belle should have in their closet. Whose is carrying this piece? Envy (Huntsville), Bella Rose (Lexington), Tickled Pink (Naples), Part Two (Tuscaloosa) just to name a few---

Check out this article that came out this week in Style Cabana, written by Molly Griffin: http://www.stylecabana.com/moda-cabana/by-smith-collection-designer-clothing

Pictures above: Paula, Victoria, Jodi, and Dallas Fall Show Advertisement!





Thursday, March 10, 2011

by SMITH heads to LA


We are packing up and heading to Los Angeles on Sunday for the upcoming SELECT Contemporary Fall 2011 Trade Show at The California | Market Center. The show runs Monday through Wednesday and will be my first time showing on the West Coast. My flight on Sunday morning leaves New York at 6 a.m. which is so lovely...

My good friend Paula, Owner of Solo Salads, www.solosalads.com and her best friend Victoria will be joining me to help with the show. Paula worked Coterie with me and it was wonderful having her help!

Check out by SMITH on The California Market Center Blog: http://californiamarketcenter.blogspot.com/2011/03/by-smith-at-select.html


More updates after the show!